• “I want to look like her”: A cross-cultural analysis of White and Eastern Asian-Canadian women’s perceptions of beauty through Instagram 

  Gwilliam, Maya (Mount Saint Vincent University, 2022)

  Researchers and the broader public alike have long been intrigued about the connection between body image concerns among young women and the increasing proliferation of certain social media platforms. Instagram, in ...
• “I know something you don’t know”: Analysis of perceptions of Environmental, Social and Governance (ESG) Reporting in the Canadian Oil and Gas Industry through signaling, dramaturgy, and reception theories 

  Rino, Antonio (Mount Saint Vincent University, 2021-12-06)

  Environmental, Social and Governance (ESG) Reporting in the Canadian Oil and Gas Industry is a relatively new way of reporting Corporate Social Responsibility (CSR), with a key focus on appealing to investors. While there ...
• Public Relations Leadership in the Context of Atlantic Canadian Universities 

  Bayers, Cindy (Mount Saint Vincent University, 2020-07)

  While leadership has been a long-studied phenomenon in management and organizational behaviour, it has received little attention in public relations until relatively. Juan Meng and Bruce Berger (Meng, 2012; Meng, Berger, ...
• Name A More Iconic Duo, I’ll Wait: Exploring the Role of Humour in Bangladeshi Internet Meme Culture 

  Rakib, Md Inzamul Hossain (Mount Saint Vincent University, 2019-08)

  Internet meme culture represents one of the most prevalent facets in contemporary popular culture. In this study, I explore the role of humour in Bangladeshi memes. The purpose of this study is twofold: to explore the ...
• Facebook Privacy Crisis and its Impact on Organizational Trust 

  Adedeji, Adefolake T. (Mount Saint Vincent University, 2019-06)

  This study examines the impact of 2018 Facebook privacy breach crisis on users of Facebook and how it affected their trust in this organization. Situational crisis communication theory and social mediated crisis communication ...
• The Canadian Shield: Vaccine Hesitancy and Ontario’s Immunization 2020 Health Initiative 

  Westerveld, Kelly (Mount Saint Vincent University, 2019)

  There was a time when diseases such as measles, mumps, whooping cough and polio posed an imminent threat to Canadians, hopscotching across the country unimpeded. But starting with the whooping cough vaccine in 1918, Canada ...
• An Analysis of Racial Bias in Newspaper Coverage of “Bloody Sunday” and the March for the Right to Vote 

  McKitrick, Anne-Marie (Mount Saint Vincent University, 2018)

  This study analyzed newspaper coverage of Bloody Sunday and the Selma-to-Montgomery march for the right to vote for Black Americans. Through critical race theory, news framing theory, and the theory of Orientalism, I ...
• The Public Debate About Privatizing Police Services in Ontario: Lessons from the UK 

  Reid, Charles, Stephen (Mount Saint Vincent University, 2018-07-26)

  In 2015, Kathleen Wynne’s government began a public consultation process of modernizing the Police Services Act (1990), arguing the public safety model must reflect a changing society. Throughout the past three years, the ...
• Mobilities and Infectious Disease: ‘Othering’ in Canadian Political Discourse of Ebola 

  Long, Jessica (Mount Saint Vincent University, 2018)

  A review of relevant literature demonstrates that discourse often constructs the population from countries dealing with an infectious disease outbreak as a risk. Government measures to manage and prevent the spread of ...
• Data for a Brave New World: Stem Cell and Cloning Cartoons amid Information Overload 

  Martin, Cynthia (Mount Saint Vincent University, 2012-04)

  The emergence of cloning and stem cells from science into the public realm came with overtones of science fiction, for the announcement of a cloned sheep’s birth in 1997 lodged in peoples’ minds, preceding new research ...
• Having (a Piece of) It All: An Exploration of Mothers’ Perceptions of Organizational Culture and Reduced Work Schedules in Canada 

  Gillis, Jessica (Mount Saint Vincent University, 2018)

  As the number of women in professional employment continues to increase, so does the number of families with both parents working in paid employment. This has rendered a stressful reality for families, especially mothers ...
• Science Communication and Ethics—The application of Kohlberg’s moral reasoning to science communicators in Canada 

  Bell, Dayna (Mount Saint Vincent University, 2018-01)

  The field of science communication is unique. Essentially, it is a blend of the world of science and the world of communication. Science communication is not a new concept, but surprisingly, as an emerging field, not much ...
• Perceptions of CSO volunteer and intern cross-cultural experiences: Examining pre-departure training and reintegration support 

  Falt, Lindsay (Mount Saint Vincent University, 2017-12)

  This research explores CSO volunteer and intern perceptions of their experiences working in developing countries within the context of cross-cultural interaction and collaboration. Those experiences are framed by the ...
• The Link Between Literature and Empathy: Exploring the Capacity for Indigenous-authored Literature to Foster Change 

  Bartlett, R. Allana (Mount Saint Vincent University, 2017)

  The objective of this study was to explore and describe the experience of non-Indigenous readers as they engaged individually and collectively with an Indigenous-authored fiction novel. The aim was to investigate an area ...
• Activism and Public Relations: Then and Now 

  Benedict, Ben (Mount Saint Vincent University, 2017)

  This thesis explores public relations scholarship to analyse where activism and public relations articulate and intersect in their development or “then” over the past century in how public relations became defined as a ...
• Perceptions of Empathy and Opinion Leadership in Organizational Communication 

  Simon, Alyssa (Mount Saint Vincent University, 2017)

  This graduate research project was undertaken with a number of objectives in mind: to define empathy in a communication context; to identify the relationship between opinion leadership and empathy in an organizational ...
• Paradigm Lost (and Found): A historiographical review of the application of systems theory to public relations since 1975. 

  Hiscock, William Robert (Mount Saint Vincent University, 2017-08-10)

  This study is a critical assessment of the application of systems theory to the study of public relations between 1975-2016. I devise and follow a grounded theory method to deconstruct a representative sample of academic ...
• Policy and perception: Cyberbullying in the Nova Scotian context 

  de Molitor, Stacey (Mount Saint Vincent University, 2017)

  This study explored definitions and conceptualizations of cyberbullying in Nova Scotian social, cultural, and legal contexts to highlight the inefficacy of currently-instituted prevention and intervention strategies. ...
• Changing the discourse: The fight for gender equality in pop culture blogs 

  Obie, Jaclyn (Mount Saint Vincent University, 2017-02-15)

  Gender inequality in modern, Western society is problematic and strengthened by media reinforcement. The negative representations of women in media can actively prevent gender equality. Media, and entertainment media in ...
• Steering the ship: a dramaturgical analysis of political rhetoric contained in media reports regarding the Yarmouth Ferry 

  Cotterill, Jennifer (Mount Saint Vincent University, 2016-08)

  Using the lens of Goffman’s theory of dramaturgy and its social framework as the case study lens, this paper explores reports between January 1, 2008 and December 31, 2014 in Nova Scotia’s provincial news publication, the ...

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